5 steps to a successful business

You have a great idea and a dream of becoming a successful business in just a few years? Well, Susan Feldman and Alison Pincus, founder of the exclusive interior sales site, One Kings Lane, all living proof it's possible. In just three years, this dynamic duo built a company with revenues estimated 200 million dollars . Here's the secret of success to start their business.


Step 1: Look for opportunities
When you wish to start a business, start by asking yourself: what is missing? "Said Susan Feldman, a former Merchandising Executive, One Kings Lane is. Currently Susan started a business to see that although there are furniture stores in Los Angeles, he found that the experience online shopping frustrating.'s where the idea of ​​One Kings Lane created.

Step 2: Know your target buyer
The second question that must arise: who my customers are and what they need? Once you are able to identify who your customers are, then you can choose the goods or services that can meet their needs. Alison and Susan knew from the start that their customers are women with good taste. From there, they were able to not only create an attractive website design but also provide the right goods at the same time a pleasant shopping experience.

Step 3: Follow your instincts
Susan and Alison insists the next step is you have to be absolutely sure that the business you are entering. Susan recalled that
One Kings Lane was founded in the midst of a recession that occurred in the United States. A future that is far from ideal to launch an online shopping site! Even so, Susan and Alison felt confident and decided to keep moving forward.

Step 4: Be the first
Alison and Susan both agreed to be the first on the market is the key to their success. They apply the advice given by their husbands, that first appeared on the market are often successful, the second and third are usually only survive, but the rest of the company to fight it out in the market for profitable. If you have a great idea, especially those that have not been done before, make sure that you are working hard to launch as soon as possible.

Step 5: Look for a partner that accord
In conducting its business, Alison and Susan are working hard with long hours, especially in the early days of their business. However, since they both work is driven by a passion to succeed one another so never arise envy or feel work harder than others. As the business grows, they make sure that all the people they hire are equally motivated. "It is important to employ people full of passion, inspiration and smart," said Susan. Never forget that the strong players to build strong brands.

 Shine

7 steps to start a business

1. Creative thinking
Being creative means always opened the door and explore the options. As John C. Maxwell said, "Talent is not enough .. All new IQ Nor with the potential, and the potential need to find the door." The trick? Dare to try.

2. The power of simplicity
This tip comes from the successful experience Firmansyah Prasetyo Budi, the owner of  Krezz Tella from Indonesia ASIA . He managed to raise the prestige of being the same as cassava fries and other snacks imported. The key to success is simple thinkers, they do things that are recognizable and familiar with since childhood.

3. Look for a low cost structure is not entrepreneurial lifestyle. If your lifestyle
spend the money. In your entrepreneurial reduce spending and bring in revenue. With this mindset, it is well-run business will bring profits.

4. Use technology to reach as many people as possible
Currently if you are blind technology will lose. Because, with the technology, product marketing will spread in many people without any cost. With Twitter, Facebook, websites, or blogs, the promotion will be spread in a matter of minutes.

5. Breathes the spirit of your brand
It is to give strength and life to the brand in order to move themselves, life and power. Your brand is your character, so do not compromise on the things that can damage your reputation and character, as it will affect the brand. Make story telling about your brand, usually people like the story behind the product.

6. DNA Entrepreneurship
Do not believe the myth that only certain people are worthy of success in business. All people can do business and have entrepreneurial DNA. How to expand knowledge, many associate with successful entrepreneurs who are ethical, and hardworking.

7. Friends with uncertainty
In the business of general uncertainty, businesses and even considered surfing on a wave of uncertainty. Uncertainty occurs when we do not recognize anything, so no other friends how to cope with uncertainty. Find data and information, until you realize that the uncertainty and risk.

(CHIC Magazine / Erika Paula)

are you ready to do business

Want to become a success who does not want to? of course everyone else wants it, Many people ask how to do business properly so that quick success? it is not wrong to ask for information related about learning success, but if after asking will be successful in the absence of action?

We recommend that if you want to do business then do the following:

1. act
Immediately you take action fatherly doing business, because if you do not take action that leads to the business how you can be successful, has not it? An idea is an idea with no action.

2. It has 4 factors
It's you know what those factors?
• ability
• Courage
• Persistence
• Creativity.
Already you have four elements to yourself? If not, immediately have the four elements so that your business can succeed quickly.

3. capital
This is often an obstacle to the prospective pembisnis, especially if it is not the capital, many of them claim to want to do business but do not have modal.lalu what to do? it's best if you do not have the capital you can borrow to others, or if necessary to borrow to bank but not too big as this can make your finances can be disrupted

That's the proper way of business success in the trial for those who want to do business.

Effective Business Plan

In creating a business plan or a business plan, a person or a team usually performs brainstorming. In this activity, issued to all ideas are then collected and selected the most likely to be implemented. In this brainstorming power needed exploration of free, unrestricted consideration of cost or ability. But sometimes it sparked debate, because the content of a person's brain is different from others. So that our understanding is also not necessarily be understood by others. For that, we need a language that is easily understood by the delivery of a lot of people.

In starting a business, as we know, there should be careful planning. Before starting the business plan, we need to know the information related. This is important, because in running the business, we have to have a guide. Moreover, if in the future we will be dealing with a lot of other parties, such as investors or the bank. All the things we did and presented in front of investors should refer to the guidelines. The business plan is key to the success of our communication with investors. As a communication tool, a business plan or a business plan to determine whether our efforts are worthy or not worthy of support.

In the business plan, it may be idealistic. However, do not forget that the most important thing we need to show where the strength of our business (Strong Point), that the business in which we live has a bright prospect. Use language that reached the ears of investors. Language is a language intended to "seduce" investors or banks. We need to realize that the business is not only a matter of profit and loss. Investors want to know that we have a business prospect that the risk trade-offs can be measured and predicted.

However, the plan is actually a business plan is not only made to be addressed to the investors. The business plan is important to guide ourselves in doing all business planning and implementation, so that any implementation can be focused, on track, accountable, measured, and evaluated again. Moreover, for a type of business is relatively new creative ideas. This kind of business has a risk of shifting concept. In the process, there will be many different parties intervene want this and that. The interests of many parties may disrupt key concepts. This is where a business plan, as a tool that keeps business moving corridor. It is a challenge for young entrepreneurs, which is to explain to all parties that they have the same perspective that we have.

A business plan should be mature, focused, yet simple and easy to understand others. To make it, here are some tips that you need to apply:
- The business plan should be easy to understand, has one purpose, and accomplished quickly.
- Using a few sentences, not only short but also efficient.
- Have a clear purpose, just convey facts and ideas relevant.
- Attractive, easy to understand, and use images and graphs.
- Use simple words and compiled with interactive models of conversation or communication.
- Bring the feel upbeat and positive.
- Directs the reader's decision, asserted in good faith, and demonstrate knowledge and skill.
- Avoid making statements that are not supported by the facts.
- Equity objective and is based on real data and accurate source of quality information.